Camisetas Nigeria
Breaking down the Liverpool x LeBron deal.
Thanks a lot to Shopify for sponsoring this series!
📫 Subscribe to our newsletter:
⏱ Timestamps
00:00 Breaking down LeBron’s Empire
02:20 Why the deal is unique in sports business
04:05 How LeBron could transform Liverpool
07:10 Next Stop: Las Vegas?
🎬 About
Athletic Interest is a video essay series that investigates business stories from the world of sports.
✅ Follow
Email list:
Instagram:
Twitter:
🍿 Watch more
Most popular:
Latest video:
#liverpool #lebron #klopp
Lul
What can you expect from a guy who has billions in his bank account
What nationality is the narrator?
Thank you so much for such a detailed and informative presentation of the nuances of LeBron James' business concept
That’s why it’s failing
Awesome
Whos back now that FSG is selling liverpool
fsg selling liverpool to switch to basketball man
✌️✌️✌️
So back in 2011 Liverpool was worth 325 million$ only? Jeez nowadays a mid table club worths more than that
He bought 2% of liverpool because he wants to invest his money because liverpool is a good club and can get alot of money. Easy.
good video guys
This means everybody will be re-releasing videos soon?
You guys continually put out such great and amazingly high-quality content. Thanks for posting and keep it up! God bless you 🙂
Had to rewind “Le share” 😂
his business empire was build by his best frnd whom he ensured the running of his business
6:02 I see what you did there 😉
LeOwner
Jordan is NOT a huge brand due to its roots in basketball culture. It's huge due to its roots in Black American culture…which drives global popular culture (i.e., fashion, music, social media, etc.).
tbh I dont understand anything
While I respect LBJ and LFC, this type of video fails to distinguish between sport success and commercial success; somehow confusing the two. PSG and LFC are literally and figuratively leagues apart. PSG have no history of European success in football. Like Manchester City and Chelsea, among others, they are teams which simply won the ownership lottery without even buying a ticket. Liverpool, on the other hand, have built, lost and rebuilt silverware winning sides and represent the values of a city and peoples that have had to fight for everything they’ve got. What does PSG stand for? At least LeBron understands “the long term view”.
🤴James vs 🤴James 🏀 Well see who wins😅🤣😂
4:25 Qatar money to buy stars also helped…
the narrator is the one that made me watch the video till the end 👌
The way this was put together is perfect the foresight on lebrons behalf and the creator to round off with lebron owning a NBA team ultimately
No so impressive for “Oppressed James”
With slave money from China
This is a long-term deal and a very smart use of influencers in sports marketing.
THE LOGIC:
Leverage star power to increase the appeal and drive merchandise sales for Liverpool FC.
Like Jordan, LeBron has a following scalped from Basket Ball fans and the general public across the globe mainly through digital platforms and social media.
This is the target market of Sports Marketers who want to appeal to the diverse demographics of people that athletes influence.
SMART MOVE
I swear everytime i watch these videos I expect more substance…
MLS punching the air..like wtf bron we here and you went across the sea lmao
Cu he sucks now he needs a means of income
No wonder they lost
👎👎
First of PSG didnt get big on an international level thanks to Jordan or Nike. They got big thanks to the millions the arabs pump into that failed project every year since they took over. Secondly no one outside of US care about Lebron James so saying he has global appeal is a stretch. Pretty sure no one in the US is playing football unless its with your hands.
Bruh the jordan collaboration isnt even 5% of why psg are where they are rn wtf lmao
Sorry to burst the bubble but as an NBA fan they will not bring a team to Vegas. There are two main reasons for this. One Seattle is a way better choice their are fans from the supersonic days who still beg for a NBA team. Two the last time that the NBA came to Vegas for an all-star game it went terrabily. So Seattle is the smarter choice as it allows them to tap into that market and it boost reputation the NBA listening to its fans instead money means that people are more likley to be forgiving.
Lol no one outside of France likes PSG in European football. Becoming a fan of Liverpool because Jamesowns a part of it is pathetic
Yet he thinks black people are oppressed in America 🇺🇸
Cause Real Madrid is not for sale
Old story. Get some new fresh content.
Nice
2 percent…..then he didn’t buy Liverpool FC….click bait bullshit.
To the question. Nobody cares.
This explains why they just lost the Champions League final against Real Madrid 😂😂😂